TW Tech Glossary - Misplaced your bible? Well here it is! This truly took a while to complete and should be used by all from beginners to advance techies. Look into it, you won't be sorry. (Very Resourceful)

What's In and What's Out In Marketing - We've compiled a table of the mostimportant marketing trends…

How Web Search Engines Work - You've got a great website but now what? Ever wonder how the masses will get to your site? Your site is great, maybe even better than great but your site is competing with MILLIONS of other similar sites. TW suggests you learn the nitty gritty of search engines and use it to your advantage from this article.

Making Your Website Google Friendly - Since Google made its debut in September 1998, the web designers, developers, programmers, and consultants of this world have been going crazy ensuring that their websites are Google friendly. Just how do they do it?

Favorites Icon (favicon.ico) - A Favicon is a multi-resolution image included on nearly all professional developed sites. The Favicon allows the webmaster to further promote their site, and to create a more customized appearance within a visitor's browser. Often, the Favicon reflects the look and feel of the web site or the organizations logo.

Ongoing Management - More and more companies are beginning to understand the importance of expert search engine optimization in their overall marketing efforts...

Professional SEO in Your Marketing Mix - Very often, the people who first recognize the potential benefits of professional SEO are not the key decision makers. They are the people on the front lines of the organization – the ones who deal with prospects and customers every day...

26 Quick Google AdSense Tips - The 26 best Google Adsense Tips and Tricks for earning more from Google adsense program.

Advanced SEO Techniques Part 1 - Each search engine has something called an algorithm which is the formula that each search engine uses to evaluate web pages and determine their relevance and value when crawling them for possible inclusion in their search engine. A crawler is the robot that browses all of these pages for the search engine. Let's take look at how Algorithm, Page Rank, Backlinks, Hyperlinks, and various other variables can benefit your website.

Advanced SEO Techniques Part 2 - This part of Advanced SEO Techniques will go over some of the most important elements that a page that hopes to get high esearch engine rankings needs. Make sure that you go through this section very carefully as each of these can have a dramatic impact on the rankings that your website will ultimately achieve. Don’t focus solely on the home page, keywords and titles.

The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, now ensure that he gets interested in your products or services and stays around. Motivate him to buy the product by providing clear and unambiguous information. Thus if you happen to sell more than one product or service, provide all necessary information about this, may be by keeping the information at a different page. By providing suitable and easily visible links, the customer can navigate to these pages and get the details.

Advanced SEO Techniques Part 3 - If you're looking for some simple things that you can do to increase the position of your sites rank in the search engines or directories, this part 3 will give you some hard hitting and simple tips that you can put into action right away promote your website.

Search Engine Optimisation

TechiWarehouse.Com will provide you with hard-hitting guides that gives you the information you need to make the adjustments to your site right away to help improve your search rankings and benefit from the increase in organic search traffic. Search Engine Optimization or SEO is simply the act of manipulating the pages of your website to be easily accessible by search engine spiders so they can be easily spidered and indexed. A spider is a robot that search engines use to check millions of web pages very quickly and sort them by relevance. A page is indexed when it is spidered and deemed appropriate content to be placed in the search engines results for people to click on.

The art and science of understanding how search engines identify pages that are relevant to a query made by a visitor and designing marketing strategies based on this is called search engine optimization. Search engines offer the most cost effective mechanism to acquire "real" and "live" business leads. It is found that in most cases, search engine optimization delivers a better ROI than other forms such as online advertisements, e-mail marketing and newsletters, affiliate and pay per click advertising, and digital campaigns and promotions.

Tips

Be Picky

Do not use any "submit to everyone at once" software programs. Manysites that use this will be penalized or not even listed. The truth is thereare only a few search engines which power over 90% of web traffic.

Words Aren't Enough

The keywords tag is not used by most search engines. The most important itemin search marketing is actual visible page copy. When using a keywords tag itnot a good idea to list any given word or variation more than 3 times in thekeyword meta tag. The same word should not be listed twice in a row or overand over.
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bad:

More is Good

Keywords should typically be two or more word phrases as they are morequalifying and easier to list well in. Any single word is usually going to behard to list well in off the start since there are already billions ofdocuments with links pointing at them.

Describe It Well

The description tag should read like a sentence and not a list of keywords.
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bad The description meta tag should also contain multiple similarversions of the same word.

Branding

Branding a web site should be done via an image vice a huge H1 tag. If largereadable text was used to describe the entire site on every page the relevancyof most pages would falter. Images cannot usually be read by search engines.

Images Are Seen, Not Read

Images can not usually be read by search engines. Be sure to include image altand image title attributes to images, especially those used as links.